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Take the Personal Brand Assessment
Over 2000 business leaders have taken this free assessment to improve their personal brand.
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WHAT IS A PERSONAL BRAND ASSESSMENT?
Are you an expert in your niche? Are you in a state of transformation, looking to pivot your business and become a teacher to your audience?
To get there, it’s essential to lay the foundations of a powerful personal brand. We all have one - it’s integral to who we are - but we need to manage it effectively. The key to this is to ask:
What’s my unique message?
Who does it serve?
How can I build a brand and business around my strengths?
How can I communicate my story to create a positive impact?
I can support you to find the answers, giving you clarity on how 'powerful' your personal brand is, and a roadmap so you can start taking steps to improve.
BY TAKING THE PERSONAL BRAND
ASSESSMENT, YOU WILL:
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Gain clarity on how credible, communicative and impactful you are as a personal brand.
Find out if your message and content serve your target audience.
Get a holistic view of your current status across the 7 core principles of a powerful personal brand and receive tailored advice on how to improve your score.
Identify new opportunities for growth.
Come away with a clear strategic plan to elevate your personal brand and business.
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"The scorecard helped to clarify that there was a lot I was unclear about and needed to learn! Thankfully, following this realisation, I received an email from Hannah offering a free 30-minute call to discuss how I could improve my score.I’d had enough of trying to figure things out for myself by that stage so I jumped at this opportunity. I got so much value from that 30-minute call that I didn’t hesitate to commit to working with Hannah.I now have clarity over my brand and a clear action plan to continue to grow my business over the forthcoming year."
Amy Metson | Business Coach
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'The scorecard is a simple yet effective tool which meant I could see how well I was performing in the key areas. This allowed me to put together an action plan, targeting the most underperforming categories to boost my overall brand. In 5 months I have managed to increase my score from 19 to 43 just by putting into action the results of the scorecard'
James Hardy | Director, CodeTwoFour
HOW DOES IT WORK?
Move through the assessment, answering questions in line with the 7 core principles.
Each question has multiple choice answers you can select. Read each question carefully and click on the ‘next’ button when you are ready to proceed.
In just 5 minutes you will have completed the assessment.
Your personal brand score will be calculated and displayed at top of the report.
Your personal brand score will be calculated and displayed at top of the report.
You can also opt to have the report emailed to you for record-keeping.
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Answer 20 Yes/No questions. (It will take you less than 5 minutes!)
Get your tailored results to uncover where your strengths and weaknesses
Get 'The Power of You' which takes you through a step by step journey to build your personal brand.
WHAT ARE THE 7 CORE PRINCIPLES OF A POWERFUL PERSONAL BRAND?
The personal brand assessment consists of a number of carefully designed questions, all of which measure you against the 7 core principles of a powerful personal brand. These are:
CLARITY
What are you here to do? How are you going to serve the world? Powerful personal brands are purpose-driven.
CREDIBILITY
You’re talented. You have skills, experience, and an important message to share. How credible are you as a leader in your space?
CUSTOMER
Who are you doing this for? Who is your audience? Have you clearly identified the people you can serve?
COMMUNICATE
Are you communicating all of the above in an empowered, confident and articulate way? Deliver your message and make waves in your industry.
CONTENT AND CHANNELS
It's important that you have dynamic online profiles, inspiring content and clear messaging so you can reach your audience online.
CONNECT
'How' are you going to deliver your message and 'how' are your clients going to work with you? Have you got excellent products and a clear customer journey?
COLLATERAL
Is your story aligned with your logos, websites, personal brand photos, style guides and dynamic profiles?
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